6 Best Online Mattress Brands in the USA for 2025
Buying a mattress online has gotten a lot easier. Most direct-to-consumer brands now offer long sleep trials, free shipping, and better materials for less money than traditional stores. Here are six trusted online mattress brands that deliver comfort and value, from luxury hybrids to cooling memory foam and adjustable beds.
Saatva started in 2010 and makes premium, eco-friendly mattresses sold directly to customers. Their lineup includes a classic coil-on-coil luxury mattress, cooling memory foam (Loom & Leaf), and all-natural latex (Zenhaven). All come with free White Glove delivery and a 180-night trial.
Helix Sleep matches you to a mattress using an online quiz that considers your sleep position and body type. Based in New York and made in the U.S., they offer hybrid and all-foam options, including an eco-friendly Birch line. Their tailored approach makes them popular with couples and shoppers who want a more personal fit.
Sleep Number is known for adjustable air mattresses that let each side of the bed be set to a different firmness. The high-tech 360 Smart Bed adjusts automatically to movement and sleep cycles, with SleepIQ tracking developed in partnership with Mayo Clinic. It costs more but combines comfort with health insights.
Amerisleep launched in 2010 in Arizona and makes memory foam mattresses from plant-based materials with low VOCs. They offer five firmness levels, plus adjustable bases and pillows. Each mattress comes with a 100-night trial and a 20-year warranty.
Purple uses a patented GelFlex grid that feels buoyant, stays cool, and relieves pressure. It works especially well for stomach sleepers and people who sleep hot. The PurpleFlex mattress is a more affordable option, currently under $1,000 for a queen.
Nectar has won several best mattress awards and is known for affordable memory foam beds that relieve pressure and isolate motion well. They work for side and back sleepers, and come with a year-long trial and lifetime warranty.